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What makes an ad "go viral"? Dr. Aaron Reid discusses how using Sentient Prime answers that question in this blog post!

Sentient Prime measures the implicit emotional attraction to the top candidates before and after exposure to a number of political ads. See the blog post...

Pitch, test and demo unlimited free implicit studies at no cost. Win stakeholder buy-in! When you're ready to launch, purchase your study and open it...

We've released some great new enhancements to the manage.sentientprime.com control panel: Purchased studies and completes are now instantly updated to your account; no more waiting...

Don't be the researcher who can't tell the full story behind consumer choice. Become a Sentient Prime® Advanced Implicit Partner and reveal the complete drivers of...