• Trusted for Over a Decade

    Sentient Prime® implicit research technology is the industry-leading tool for quantifying implicit associations. With over ten years of R&D and over half a billion subconscious associations measured on thousands of brands, products, and advertising, Sentient Prime provides unprecedented access to the consumer non-conscious on a global scale. The Sentient Prime technology is patent pending.

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    Interested in a schedule of purchasing many Sentient Prime studies and completes over time? Contact us about flexible programs and payment plans for partners looking to fully embed true implicit into their research models.